SKODA 'For whatever drives you'
SKODA are one of the most interesting car brands out there.
Not only do they make domestic cars, they also compete in the World Rally Championship, have a
long-standing relationship with world cycling, they supply cars to the emergency services and make
innovative (and pretty nutty) concept cars.
Trouble is, no one has a clue they do all this cool stuff.
So this year we hope to do something about that with this global brand campaign, positioning Skoda
as the car brand for anyone who likes to live a little differently.
Not only do they make domestic cars, they also compete in the World Rally Championship, have a
long-standing relationship with world cycling, they supply cars to the emergency services and make
innovative (and pretty nutty) concept cars.
Trouble is, no one has a clue they do all this cool stuff.
So this year we hope to do something about that with this global brand campaign, positioning Skoda
as the car brand for anyone who likes to live a little differently.
